Film inspirations Insights-X – Spring & Summer 2023 11/17/2022 | Tips for retailersAt Insights-X, Gabriela Kaiser caught the design trends in office, home office and school for spring and summer 2023 in the film. Read more
Increasing your reach with Instagram Reels 10/27/2022 | Tips for retailersInstagram is evolving: The photo platform is turning into a good mix of pictures and reels. An opportunity for companies in the creative scene to... Read more
Film inspirations from Insights-X – autumn, winter, X-mas 10/19/2022 | Tips for retailersGabriela Kaiser, TRENDagentur, filmed design trends for autumn, winter and Christmas around handlettering, drawing and stamping at Insights-X 2022. Read more
Back-to-school supplies: what’s hot at school in 2023 10/18/2022 | Tips for retailersThe exhibitors at Insights-X unveiled school products for the first to the final years. An overview of the new products for the coming school year. Read more
Stand out from the crowd – how to become a one-of-a-kind retailer! 09/28/2022 | Tips for retailersThese days, satisfying customers is no longer enough for retailers. Only if your customers are enthusiastic about your goods, services and staff will... Read more
Locally unbeatable online – how your store can be found more easily on Google, Facebook and Co. 09/15/2022 | Novelties, Tips for retailers, Industry insightsOnline retail is growing steadily. How can retailers now increase their visibility to be successful online? Read more
Zero waste – in shopfitting and product presentation 08/03/2022 | Tips for retailersOur global overconsumption of energy and resources is a known issue. It’s reflected in the fact that, for example, Earth Overshoot Day 2022 for... Read more
SEA 101: booking options, costs and goals 07/15/2022 | Tips for retailersSEA stands for search engine advertising, and that is precisely what it is. This includes, for example, text displays in search engine results and... Read more
From a shop to a DIY hangout: encourage customer creativity 07/07/2022 | Tips for retailersRetailers who turn their shop from an anonymous salesroom into a creative meeting point are rewarded with loyal customers who get to experience... Read more
Showcasing art supplies online - Here’s how to get it right 06/29/2022 | Tips for retailersStreaming has become more and more of a trend in recent years. The PBS industry can also benefit from this. Read more
SEA 101: a simple introduction to search engine advertising - Learn what it is, how it works and the benefits 06/01/2022 | Tips for retailersPeople welcome helpful offerings when looking for information. Search engine advertising is the key – an introduction to SEA and Google Ads. Read more
5 e-commerce platforms at a glance - Creating your own modular online shop 04/20/2022 | Tips for retailersMore and more consumers are choosing the option to buy online instead of running from one store to another. Read more
How to turn shopping into a moment of happiness - A guide to making customers happy 04/13/2022 | Tips for retailersThe pandemic has accelerated a change in shopping behaviour. Now it’s not only the younger target group, the digital natives, who appreciate the... Read more
5 SEO trends in 2022 - All you need to know about search engine optimisation 03/30/2022 | Tips for retailersPeople who run online shops know how important a good placement in the Google ranking is. But how does that work? Read more
News from the world of pens 03/04/2022 | Tips for retailersWriting instruments let us express our personality through our handwriting. The latest trends in ergonomics, anti-microbial surfaces, and upcycling. Read more
